Vietnamese goods flooding world markets, but Vietnamese brands unknown

Vietnam has been well-known as a big exporter and Vietnamese goods have been consumed all over the world. However, very few consumers can cite specific trademarks of Vietnam. Dr Nguyen Quoc Thinh from the Brand Center of the University of Trade, said that when he attended an exhibition organized recently in the US, he and [...]

HCM City promotes Vietnamese goods

A VND50 billion promotion programme is being put on by the Ho Chi Minh City Union of Trading Co-operatives, Saigon Co-op , from August 28-September 29 as part of the 2011 Promotion Months and “the Vietnamese People Use Vietnamese Goods campaign”. 1,500 essential products will be on sale for about 50 percent off in 50 Co.op [...]

Vietnamese goods on sale in Cambodia

The second Cambodia-Vietnam Trade and Investment Fair opened in Kampot, Cambodia on August 24. The fair has attracted more than 50 Vietnamese and Cambodian businesses to display their high quality products, such as garment, footwear, food, chemicals, electronics, plastics and handicraft products. The aim is to help Vietnamese businesses develop their distribution network and improve [...]

Supporting Vietnamese goods in US market

A conference on ensuring the quality of export products to meet US consumer goods safety requirements was held in Ho Chi Minh City on August 11. The event, co-organised by the US Consulate General in Vietnam, the US Consumer Product Safety Commission (CPSC) and the Ho Chi Minh City Investment and Trade Promotion Centre (ITPC), aim [...]

Vietnamese people prefer using Vietnamese goods

Nearly 59 percent of Vietnamese people now prefer using Vietnamese goods. In the first six months of this year, the Vietnam National Textile Garment Group (Vinatex) earned an estimated VND8,300 billion, up 23 percent compared to the same period last year. Many companies achieved revenues of more than VND300 billion including  Phong Phu Joint Stock [...]

‘Buy local’ campaign makes inroads

The Government’s “Vietnamese Use Vietnamese Goods” campaign has improved awareness and impacted perceptions of Vietnamese consumers, a study has found. Global market research company Nielsen conducted the study in HCM City and Ha Noi in March, polling 150 respondents across all income levels in either place. The Vietnamese Goods Trend Survey found that 83 per [...]

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