Singapore tourism gets new tag line

The Singapore Tourism Board in Viet Nam has unveiled a new tag line “Your Singapore” in place of the previous tag “Uniquely Singapore”.

Its website, www.yoursingapore.com, enables travellers to conceptualise and plan their Singapore travel itinerary and also share their experiences.

The board has also finished one of its leading lifestyle websites, 24h.com.vn, that provides the Vietnamese with information about Singapore. The campaign, which will run from July 20 to January 31 next year, features several interactive contests that will offer winners trips to Singapore.

Last year, 265,000 Vietnamese visitors travelled to Singapore.

Tags: Singapore tourism

Posted by VBN on Jul 23 2010. Filed under Tourism. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry