Distributors forge links to producers
A conference held in Ha Noi on Wednesday brought producers and distributors together in an effort to develop long-term business strategies. The participants determined that stronger links between the two groups would create better opportunities for both sides and also protect the rights of consumers, by reducing costs and efficiently delivering goods to customers.
Ha Noi Supermarket Association chairman Vu Vinh Phu said that the promised partnership would be a driving force for the development of the local retail industry.
Another advantage of strong ties between producers and distributors would be to establish more effective distribution chains, said Ha Noi Association for Anti-counterfeiting and Trademark Protection president Nguyen Ngoc Khoa. He noted that, when the distribution chains were launched, a consistent supply of energy, food and other essential goods would be ensured, helping the State accelerate production and also allowing authorities to effectively supervise the domestic market.
Ha Noi Trade Corporation’s managing director Mai Khue Anh said that manufacturers and distributors were all aware of benefits brought about by fostering their co-operation. But she acknowledged that communication between them was not strong enough at present, resulting in unstable goods sources. She explained that the current situation was partly caused by a failure to reach agreements on pricing, quality goods and other relevant concerns.
Anh also called on producers and distributors to work together to respond to the Government’s directive to replace imports with Vietnamese products, which are created and marketed within the country. To supplement their intended partnership, producers and distributors at the conference requested further assistance from the State in adressing interest rates, land and training. — VNS
Tags: Distributors, producers